Personally I'm considering it as a media center, rather than a console - it should run netflix/nowtv etc pretty smartly. And it's an open platform, so it shouldn't be long before someone bolts a blueray drive to one.
DRM would be interesting, but Google will probably see the sense of making blueray work on the Android platform if it takes off...
And let's face it, Google isn't going to have much trouble with that.
I'm also hoping that $99 doesn't end up translating into £99. Usually does, which is utter crap - it's cheaper to ship stuff here from the factories in China than it is to ship to the US, so it always annoys me when we end up paying more for something.
End of rant...
As I say, consoles aren't really my thing, but it does look interesting. It's got quad core tegra3 inside, so it's not going to rival the X1 or PS4, but it's *way* ahead of the 360 and PS3 - which still cost more!
I guess the real benefit I see from this thing, though, is the sheer cheapassness of it. But then, if that means less dev time is put into the games, that could be it's downfall too!
Still, seeing as MS have ported Windows to the architecture, it should run Windows 8. Pretty darn fast. $99 PC, anyone???
What I'd really like to see is Windows 7 (or, if you insist, 8) on the X1 and PS4. Or maybe Android/Linux. They're both basically AMD64 based PC's, so the only thing stopping that happening is Microsoft and Sony locking the platforms down.
I tell you what, though - AMD's future looks bright again all of a sudden thanks to the X1 and PS4! Wish I'd bought shares in them a few months ago...